What I saw last Friday at the opening of the first ever store of &Other Stories in London, left me positively astonished. I am absolutely excited and satisfied of what this brand is selling and I really need to go back there just because I know that my first visit has not been enough.
In there you can find a bit of COS, a bit of Cheap Monday and a bit of something new and fresh that actually works: really wide and wise choice of make-up, high quality of clothes for a reasonable price, along with accessoires (shoes and bags in particular), that are, as we said, a massive and important part of &Other Stories’ image.
Maybe it is too early to be so excited but for what I saw the store, like the products, look stunning.
It seems that a new bright star is born at H&M Group!
By Anna D.